The perfect pinch of flavor infused salt amplifies the inherent sweetness and richness of any fish and shellfish, creating a more harmonious flavor profile. SALTOPIA's infusions such as fresh herb blends, spice blends, and aromatics add layers of flavor that complement seafood's mildness, preventing blandness. Salting just before cooking helps keep seafood moist while salting too early draws out moisture, leading to a drier result. Always remember that salt needs time to diffuse into the seafoods, seasoning it throughout; adding it at the end gives only a superficial salty taste!